The Dok Haras - Convention Center

Background El Dok Haras is a property owned by Diego Lerner, located in Exaltación de la Cruz, Buenos Aires Province, which initially served as an Arabian horse breeding farm. For several years, Diego lived in England with his family, and from afar, he decided to transform part of the land into a unique convention center. The original horse farm had various buildings with a typical countryside style, and from that base, Diego built a large work team which included Grupo Berro. A team made up of architects, engineers, landscapers, decorators, and designers, each able to contribute their ideas and creativity in favor of the project. The Project It took almost 10 years of work to finally complete the first phase presented in November 2018. Every corner and detail were thoughtfully planned and coordinated to ensure that El Dok presents itself as a new unique convention center in Argentina. Grupo Berro was responsible for redesigning the original brand, designing and producing all the signage for the property, and constructing a 3.5-meter long iron sculpture of the property model weighing half a ton. The Result An elegant design for the brand and the signage accompanying all architectural, landscaping, and decorative details of this incredible place. Thank you, Diego Lerner, for trusting Grupo Berro once again!