Supreme
Packaging Design.
Client
Cambiaso S.A
Service
Packaging Design.
Year
2025
The evolution of an iconic design for a leading brand.
In 2015, Cambiaso —a leading company in Chile— entrusted us with the redesign of the identity and packaging of Supremo tea, a brand deeply rooted in the everyday life of Chileans. The challenge was clear: revitalize without losing the essence, modernize while respecting the legacy.
Natural design for an expanding market.
Together with Cambiaso, we developed the design of the new Supremo Wellness line, created exclusively for the United States market. With a visual approach that combines flowers, herbs, and a natural color palette on a white background, we aim to convey wellness, transparency, and purity - key attributes for a consumer who values health, simplicity, and authenticity. A design intended to stand out on the shelf and connect at first glance. In this way, Cambiaso strengthens its presence in the American market.
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