The Dok Haras - Convention Center

El Dok, recognized as the best convention center in America by the DWP Ace Award, has once again selected us to renew its signage. This demonstrates its ongoing commitment to excellence and cutting-edge experiences for its visitors. The brief was simple: with the trust built over the years with Diego Lerner, he said, 'do what you want, surpass yourselves.' Each sign is made up of more than 400 pieces that together form the new proposal. To highlight the uniqueness of the different pavilions and the venue as a whole, we chose to create three-dimensional signs in metal, designed in volume and illuminated from within. This choice not only adds a touch of modernity and elegance but also provides a sense of spaciousness and depth, allowing the entire scale of this magnificent place to be appreciated.