The Dok Haras - Convention Center

El Dok, recognized as the best convention center in America by the DWP Ace Award, has selected us again to renew its signage. This demonstrates its ongoing commitment to excellence and innovation in the experience of its visitors.

The brief was simple: with the trust built over the years with Diego Lerner, he told us, ‘do what you want, exceed yourselves’.

Each sign consists of more than 400 pieces that together form the new proposal.

To highlight the uniqueness of the different pavilions and the complex in general, we chose to create dimensional metal signs, designed in three dimensions and illuminated from within. This choice not only adds a touch of modernity and elegance but also provides a sense of spaciousness and depth, allowing appreciation of the entirety of this magnificent place on a larger scale.