The Dok

Promotional Marketing

Invitation design for the year-end party, Buenos Aires, Argentina.

The Project

Once again Diego Lerner contacted us to design the invitation for the annual El Dok party.

Happy with the design we had already created, we aimed to create something superior, always maintaining good design, elegance, and quality, which are essential ingredients of Diego Lerner's projects.

The Challenge

How to design a new invitation that had the elegance and quality of last year's?

We eliminated white to give the invitation even more sobriety, instead, we used copper paper with gold stamping details. As a final touch, we added a handmade seal with the symbol of the horse to the black envelope.